Recognized by Top Travel Authorities
🏆 Arival TourReview Spotlight Awards 2024 & 2025
Recognized among North America’s top-rated visitor attractions
⭐ Tripadvisor Recognition
#1 Attraction in Cocoa Beach • #1 Hidden Gem Museum in Florida • #2 Children’s Museum in USA (#1 in Florida)
⭐ Media recognition: Smithsonian, USA Today, U.S.News , and other national media
Explore the World of Oz
Rare Artifacts & Exhibits
Explore the largest physical collection of Oz artifacts in the United States. Walk through our self-guided tour to see the original Dorothy dress, rare first-edition books, and thousands of historical treasures.
Immersive Wizard of Oz
Step directly onto the magical Yellow Brick Road. Our advanced, 360-degree digital projection theater brings the Emerald City and the legendary tornado experience to life all around you.
Cutting-Edge Technology, Unlimited Worlds
While we house the world’s largest physical collection of Oz artifacts, our state-of-the-art, 360-degree digital projection theater allows us to expand your journey. With one ticket, you get to experience the magic of Oz come to life, step directly inside masterworks of fine art, and travel to the edge of the universe.
Immersive Van Gogh
Included with your admission. Experience fine art like never before. Watch as Vincent Van Gogh’s iconic brushstrokes and vibrant colors wrap across the walls and floors in a stunning interactive room.
The Immersive Universe
Included with your admission. Journey to the edge of space. Our projection technology completely surrounds you with breathtaking, wall-to-wall cosmic imagery captured by the James Webb Space Telescope.
The Immersive Universe
Included with your admission. Cocoa Beach exclusive "I Dream of Jeanny exhibit".
Perfect Stop Near Cocoa Beach & Port Canaveral
Original Wizard of Oz Props You Can Only See Here
One of the most unique and collectible experiences in Florida — perfect for family outings and movie lovers alike.
Loved by Thousands
Visitors consistently describe us as a top family activity in Cocoa Beach and Cape Canaveral.
⭐⭐⭐⭐⭐ 4.9 Stars on Google (3,100+) and TripAdvisor (1,400+) Reviews.
Quote
“An unforgettable experience for the whole family — the Wizard of Oz room alone is worth the trip!” – Google Reviewer
Immersive, magical, and visually stunning. Top 10 museums in North America is no exaggeration.” – TripAdvisor Reviewer
“It brought tears to my eyes — I felt like a kid again.” — Susan, 57
“This Quirky Wizard Of Oz Museum In Florida Is Unlike Anything You’ve Seen Before” – Family Destination Guide
Museum Story
From a lifelong passion for Oz history to a nationally recognized collection, the Wizard of Oz Museum preserves the cultural legacy of L. Frank Baum’s world through rare artifacts, literature, film history, and immersive technology
Reserve Your Tickets for One of the Top Things to Do in Cocoa Beach & Port Canaveral
Don’t miss the United States’ most immersive Wizard of Oz museum. Perfect for families, art lovers, and curious minds of all ages. #3 movie-inspired museum in the world.
Looking for things to do in Cocoa Beach? We are located in Cocoa Beach and part of the Museum District.
- August 9, 2023
- News 6
- January 24, 2024
- News Channel 8 WFLA | Daytime
- February 23, 2024
- Best of Central Florida - WKMG - CBS